In October 2020, Landcare Australia, Country Road and the Australian cotton industry entered into a partnership to create The Biodiversity Project, which aims to create tangible biodiversity enhancements on cotton farms and to encourage more farmers to reap the benefits of biodiversity enhancements on their farms. The project also seeks to educate Country Road customers, the ultimate end users of Australian cotton, about the importance of biodiversity and ways to enhance it.After one year since its launch, the project enabled 34 hectares of biodiversity enhancement works to be conducted at two locations along the Namoi River with two cotton farming families. These works will benefit threatened species like the koala, large-eared pied bat and barking owl. The project has also generated interest from other cotton farming families in the Namoi catchment to get involved, with two new projects due to be announced in 2022.In this panel discussion, you will hear from Landcare Australia, Country Road, the Australian cotton industry and a cotton farmer about how by working together in partnership, real gains can be made for biodiversity on ground and real education for consumers can occur to increase biodiversity literacy for end users.Presenter/s: Ben Bancroft, Fabia Pryor, Andrew Watson, Stacey Vogel. Powerpoint slides: Enhancing Biodiversity in the Namoi Catchment and Increasing Biodiversity Literacy among End Users.#NationalLandcareConference#LandcareConf22#ThisWorksHere#NativeFloraFauna